Wine Business Case Studies: Thirteen Cases from the Real World of Wine Business Management by Mora, Pierre

Wine Business Case Studies: Thirteen Cases from the Real World of Wine Business Management

Pierre Mora
$25.50 $30.00
Published in association with the Bordeaux College of Business, this groundbreaking book applies business pedagogy s powerful learning tool to the unique challenges of wine business management. Within are thirteen cases drawn from the examples of real business success and calamity by an international group of respected wine business scholars.

Binding Type: Paperback
Publisher: Wine Appreciation Guild
Published: 01/01/2014
ISBN: 9781935879718
Pages: 224
Weight: 1.26lbs
Size: 11.02h x 8.50w x 0.51d