Trending: How and Why Stuff Gets Popular

Fads and trends: How do they start? Why do they spread? And how deep can their impact be? Although trends might seem trivial, if you dig deeper, you'll find that our desire to chase the next big thing can have an even bigger impact than expected.

Established middle-grade author Kira Vermond and cartoonist Clayton Hanmer team up in this fun and accessible nonfiction look at fads. In four short chapters, the book explores what a fad is, how the latest crazes catch on, and what makes us jump on the bandwagon. Finally, it looks at the fascinating and even frightening effects of fads both modern and historic. Who knew the beaver pelt craze in 17th century Europe would change ecosystems, start wars, and disrupt life as people knew it?

Comic-strip illustrations, an upbeat tone, and reader-friendly text make this a fun and timely tool for young readers who are building critical-thinking skills in the age of fake news and a world gone viral.

Binding Type: Hardcover
Publisher: Owlkids
Published: 03/15/2020
ISBN: 9781771473255
Pages: 48
Weight: 0.95lbs
Size: 9.70h x 8.60w x 0.40d

Review Citations: Kirkus Reviews 01/15/2020 pg. 122
Bulletin of Ctr for Child Bks 03/01/2020
Booklist 02/15/2020 pg. 72
School Library Journal 03/13/2020 pg. 1