The X in CX: How to Deliver Customer Experience That Sticks

Sunny Bindra
$12.71 $14.95

Bring the X factor to customer experience

Whatever you sell, customers are the driving force behind every business success-without happy customers, there's no business. So it's essential that brands have interactions that are memorable for all the right reasons.

In The X in CX, "CEO whisperer" Sunny Bindra unpacks how to create positive experiences that last throughout the whole customer journey. You will learn the four practices used by the best in the business:

  • Boss It, starting CX from the top of your organization
  • Humanize It, keeping empathy central to your mindset
  • Digitize It, using tech to your advantage
  • Jazz It, staying creative at every turn

With The X in CX, you'll understand where great CX comes from-and how to deliver it yourself, every time.



Binding Type: Paperback
Publisher: Sunwords Limited
Published: 05/13/2025
ISBN: 9789914374469
Pages: 190
Weight: 0.43lbs
Size: 8.00h x 5.00w x 0.44d