The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times

Organized into more than 200 thought- and action-provoking elements--from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets--Tom Peters, bestselling management guru offers a practical guide to impractical times.

In The Pursuit of Wow , Tom Peters offers readers the words, the tools, to survive in tumultuous business environments. In his groundbreaking book, In Search of Excellence changed the way business does business. Now it's time to take the next leap into the cyberstage era. Getting to a place called excellence is no longer the idea. You've got to take that leap, then leap again--catapult their imaginations, blow their mindsets--in a word, wow them.

Once more the unconventional Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A must-read for every business person.

Binding Type: Paperback
Publisher: Vintage
Published: 11/22/1994
ISBN: 9780679755555
Pages: 368
Weight: 0.80lbs
Size: 7.90h x 5.10w x 0.70d

Review Citations: Booklist 01/15/1995 pg. 882
Kirkus Reviews 12/15/1994 pg. 1553
Library Journal 02/15/1995 pg. 165