The Multicultural Mindset: Driving Business Growth in a Borderless Era

Joycelyn David, CEO of AV Communications and one of the 100 most influential Filipina women in the world, shares the essential blueprint for business leaders thriving in today's borderless marketplace. With over 20 years of expertise in multicultural marketing, David demonstrates how mastering your Multicultural Quotient (MQ)-the measurable essence of cultural intelligence-transforms good leaders into exceptional global changemakers.

Binding Type: Paperback
Publisher: Advantage Media Group
Published: 05/20/2025
ISBN: 9798891881204
Pages: 194
Weight: 0.59lbs
Size: 9.00h x 6.00w x 0.45d