The Leader's Guide to Storytelling

How leaders can use the right story at the right time to inspire change and action

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.

• Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ
• The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change
• Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Binding Type: Hardcover
Publisher: Jossey-Bass
Published: 02/17/2011
ISBN: 9780470548677
Pages: 368
Weight: 1.24lbs
Size: 9.27h x 6.35w x 1.22d