The IPO Playbook: An Insider's Perspective on Taking Your Company Public and How to Do It Right

In The IPO Playbook veteran-CFO Steve Cakebread walks readers though the ins and outs of taking your company public, from how to make the decision to do an IPO, to timing, preparation and execution, including building the right internal team and how to select external partners. Readers get a glimpse behind the scenes from the early, embryonic days of Salesforce, Pandora and Yext, to the bell-ringing moments at the New York Stock Exchange, and the post-IPO years. Steve's stories, from creating three successful IPOs, and his earlier career at Autodesk, Silicon Graphics and Hewlett Packard, make The IPO Playbook an invaluable reference guide and an enjoyable read.

Binding Type: Hardcover
Publisher: Silicon Valley Press
Published: 12/10/2020
ISBN: 9781733959124
Pages: 211
Weight: 1.10lbs
Size: 9.10h x 6.30w x 0.90d

Review Citations: Kirkus Reviews 10/15/2020
Foreword 11/13/2020
PW Booklife Reviews 12/21/2020
Booklist 01/01/2021 pg. 45