The bestselling business book from award-winning restauranteur Danny Meyer, of Union Square Cafe, Gramercy Tavern, and Shake Shack

Seventy-five percent of all new restaurant ventures fail, and of those that do stick around, only a few become icons. Danny Meyer started Union Square Cafe when he was 27, with a good idea and hopeful investors. He is now the co-owner of a restaurant empire. How did he do it? How did he beat the odds in one of the toughest trades around? In this landmark book, Danny shares the lessons he learned developing the dynamic philosophy he calls Enlightened Hospitality. The tenets of that philosophy, which emphasize strong in-house relationships as well as customer satisfaction, are applicable to anyone who works in any business. Whether you are a manager, an executive, or a waiter, Danny's story and philosophy will help you become more effective and productive, while deepening your understanding and appreciation of a job well done.

Setting the Table is landmark a motivational work from one of our era's most gifted and insightful business leaders.

--Time magazine

Binding Type: Paperback
Publisher: Harper Perennial
Published: 01/29/2008
ISBN: 9780060742768
Pages: 320
Weight: 0.55lbs
Size: 7.90h x 5.20w x 0.90d

Review Citations: New York Times Book Review 03/30/2008 pg. 28