Relationship Marketing: Successful Strategies for the Age of the Customer

Regis McKenna
$16.99 $19.99
From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate--and own--the market in the Age of the Customer.

Binding Type: Paperback
Publisher: Basic Books
Published: 05/21/1993
ISBN: 9780201622409
Pages: 256
Weight: 0.80lbs
Size: 9.30h x 6.22w x 0.57d