R & D Collaboration on Trial: Realizing Value from the Corporate Image

Shaken by the dramatic inroads made by Japanese competitors into high-tech electronics, a number of US electronic firms joined forces in 1982 to form the first US for-profit research consortium: MCC (Microelectronics and Computer Technology Corp.). This book describes MCC's formation and the problems it encountered.

Binding Type: Hardcover
Publisher: Harvard Business Review Press
Published: 05/01/1994
ISBN: 9780875843643
Pages: 607
Weight: 2.30lbs
Size: 9.48h x 6.38w x 1.82d