No Lie: Truth Is the Ultimate Sales Tool

Selling Power magazine says, "To his powerful and famous clients, Barry Maher is simply the best sales trainer in the business." Sell far more, sell it faster, sell it easier. * Win customer trust instantly, by telling the whole truth about a product. * Transform negatives into powerful selling points. * Compare your product's shortcomings to a competitor's strength and come out on top. * Prove to your customers how perceived negatives translate into superior performance and greater satisfaction. And what does Selling Power say about NO LIE: TRUTH IS THE ULTIMATE SALES TOOL? They call it "a bestseller waiting to be discovered." Discover it today.

Binding Type: Paperback
Publisher: Barry Maher & Associates
Published: 11/03/2006
ISBN: 9780978732134
Pages: 192
Weight: 0.55lbs
Size: 8.50h x 5.50w x 0.44d