Marketing Rebellion: The Most Human Company Wins

Marketing Rebellion chronicles the dramatic changes that have occurred in consumer behavior and proposes a human-centered marketing approach. This entertaining and fast-paced book explains why it's time for businesses to lean into constant human truths and provides practical, actionable ideas for companies of every size.

Binding Type: Hardcover
Publisher: Schaefer Marketing Solutions
Published: 02/01/2019
ISBN: 9781733553308
Pages: 320
Weight: 1.19lbs
Size: 8.50h x 5.50w x 0.88d