Inside the Investor's Brain: The Power of Mind Over Money

Unique insights into how the mind of an investor operates and how developing emotional awareness leads to long-term success

Inside the Investor's Brain provides readers with specific techniques for understanding their financial psychology, so that they can improve their own performance and learn how to outsmart other investors. Chapter by chapter, author Richard Peterson addresses various mental traps and how they play a role in investing. Through examples, such as a gambling experiment with playing cards, the author shows readers how being aware of the subconscious can separate the smart investors from the average ones. This book also contains descriptions of the work of neuroscientists, financial practitioners, and psychologists, offering an expert's view into the mind of the market. Innovative and accessible, Inside the Investor's Brain gives investors the tools they need to better understand how emotions and mental biases affect the way they manage money and react to market moves.

Binding Type: Hardcover
Publisher: Wiley
Published: 07/01/2007
ISBN: 9780470067376
Pages: 392
Weight: 1.39lbs
Size: 9.15h x 6.43w x 1.37d

Review Citations: Reference and Research Bk News 05/01/2008 pg. 162