How to Plan and Execute Strategy by Doyle, Jacqueline

How to Plan and Execute Strategy

Jacqueline Doyle, D. Robley Wood, Wallace Stettinius
$15.30 $18.00

Strengthen your competitive advantage with a flawless corporate strategy

How to Plan and Execute Strategy provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to:

  • Define your businesses
  • Know your market
  • Understand your opportunities and threats
  • Set feasible goals and objectives
  • Create the strategies to achieve your objectives
  • Identify and set priorities
  • Write your business plan
  • Get the right people
  • Communicate the strategy and obtain commitment
  • Integrate across functions
  • Execute with discipline
  • Monitor results, evaluate, and react

    Every successful company has benefited from an excellent corporate strategy. With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. How to Plan and Execute Strategy shows how to get a leg up on your competition and sustain your lead for the long run.

    Binding Type: Paperback
    Publisher: McGraw-Hill Education
    Published: 12/13/2013
    ISBN: 9780071824545
    Pages: 128
    Weight: 0.30lbs
    Size: 8.00h x 5.00w x 0.28d

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