Getting to Market With Your MVP: How to Achieve Small Business and Entrepreneur Success

Getting to Market with Your MVP: Small Business and Entrepreneur Success is a book to assist college students, new entrepreneurs, and current business owners in their understanding of how to bring a concept, product, or new business to market.

The minimum viable product (MVP) is the foundation of the business and the staple for sustainable growth. Many businesses fail due to the inability of establishing a core concept, or primary product to introduce to the market.

This book is intended to provide a concise method of developing a business strategy for successful entry into the market while eliminating the frustration of trial and error. Through this work, readers learn the difference between the purpose of a business plan, market analysis, and a feasibility study. Readers will also understand the difference between a good idea and a great business model. This book serves as a tool for increasing the opportunity for success when launching a product, service, or a business.

Binding Type: Paperback
Publisher: Business Expert Press
Published: 10/03/2018
ISBN: 9781948976961
Pages: 106
Weight: 0.34lbs
Size: 9.00h x 6.00w x 0.22d