Fun Is Good: How to Create Joy and Passion in Your Workplace and Career

Maverick marketing whiz Mike Veeck is ready to share his simple, fail-proof formula for business success: Make work fun and you'll create a culture of creativity that attracts the best employees and encourages customers to spend their money.

Veeck stresses the need to reexamine the way business is conducted, from employer-employee relationships to customer service.

The Fun Is Good philosophy has worked to make enjoyable evenings for all at Veeck's ballparks but has also transformed a half-dozen struggling or start-up teams into a thriving $25 million business.

Peppered with firsthand accounts from businesspeople who have benefited from Veeck's philosophy, Fun Is Good is an innovative, off-the-beaten-track approach to getting the most out of your work life, in and outside the office.


Binding Type: Paperback
Publisher: Advantage Media Group
Published: 06/08/2012
ISBN: 9781599323343
Pages: 290
Weight: 0.86lbs
Size: 9.00h x 6.00w x 0.61d