Designing Brands: A Collaborative Approach to Creating Meaningful Brand Identities

Gestalten
$51.00 $60.00

Multiply serves as a definitive guide for creating meaningful, elegant and timeless brand identities.

Chapters on Discovery, Direction, Typography, Photography, Illustration, Design, Digital Physical provide an insightful step-by-step approach on how to develop the various visual elements that define a contemporary brand in various media, channels, and activations. Through the expert eyes of Mario Depicolzuane and a close-knit community of industry-leading designers, creative directors, and tastemakers, the book will explain how to develop a brand's world and to design with grace, rationality, thoughtfulness, and intuition.



Binding Type: Hardcover
Publisher: Gestalten
Published: 11/28/2023
ISBN: 9783967041224
Pages: 272