Crowdsourcing for Dummies

Give your business the edge with crowd-power

Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business.

Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfunding and open innovation work for you. It gives step-by-step advice on how to plan, start and manage a crowdsourcing project, where to crowdsource, how to find the perfect audience, how best to motivate your crowd, and tips for troubleshooting.

Binding Type: Paperback
Publisher: For Dummies
Published: 03/02/2018
ISBN: 9781119940401
Pages: 364
Weight: 1.53lbs
Size: 9.22h x 7.39w x 0.82d