Color Sells: Choose the Right Colors for Your Package

Color psychology shows that color has great influence on our mind, and it has been widely applied in product packaging to achieve great success in boosting sales.This book shows the critical roles that color plays in branding and marketing, and introduces the basics of color theory.

Binding Type: Hardcover
Publisher: Sendpoints
Published: 06/01/2020
ISBN: 9789887928386
Pages: 256
Weight: 2.30lbs
Size: 11.10h x 8.60w x 0.90d