Business Models for Dummies

Write a business model? Easy.

Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more.

• Shows you how to define the purpose of a business and its profitability to customers
• Serves as a thorough guide to business modeling techniques
• Helps to ensure that your business has the very best business model possible

If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.

Binding Type: Paperback
Publisher: For Dummies
Published: 06/10/2013
ISBN: 9781118547618
Pages: 364
Weight: 1.25lbs
Size: 9.63h x 6.85w x 0.81d