Automotive Management: Navigating the Next Decade of Auto Industry Transformation
Jens Diehlmann, Joachim Häcker$16.96
$19.95
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
Binding Type: Paperback
Publisher: de Gruyter Oldenbourg
Published: 06/20/2016
ISBN: 9783110489309
Pages: 288
Weight: 1.05lbs
Size: 9.50h x 6.60w x 0.60d