Advertising Overload

Jd Duchess Harris Phd, Sue Bradford Edwards
$31.51 $37.07
Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted advertising at consumers. Easy-to-read text, vivid images, and helpful back matter give readers a clear look at this subject. Features include a table of contents, infographics, a glossary, additional resources, and an index. Aligned to Common Core Standards and correlated to state standards. Core Library is an imprint of Abdo Publishing, a division of ABDO.

Binding Type: Library Binding
Publisher: Core Library
Published: 12/15/2017
ISBN: 9781532113871
Pages: 48
Weight: 0.65lbs
Size: 9.00h x 7.10w x 0.40d

Review Citations: School Library Journal 04/01/2018 pg. 62
Booklist 06/01/2018 pg. 70
Hornbook Guide to Children 01/01/2019 - Below Average, With Minor Flaw