Popcorn for the New CEO breaks the ground rules of the business books by enhancing business insights with popular movie quotes. 'Caroline Franczia artfully weaves together her learnings from founders and business leaders with her deep knowledge of pop culture and movie trivia. Self-help from Kevin McAllister and Jedi business development?

Yes, please. Each chapter is as entertaining as it is insightful and could and should be revisited throughout your entrepreneurial journey. You will be drawn in by the nostalgia and pop references and find yourself hooked by the sound advice you will discover. Proving that popcorn should be a regular feature in your boardroom.' David Johnson, Maddyness.

This book sparks the daily routine of entrepreneurs, salespeople, business school students, and -the dreamers-. Dive into the B2B startup world with actionable advice. Infiltrate Caroline Franczia's dynamic brainstorming sessions chapter after chapter. Let the business guidance stick to your head through pop culture references.