{"product_id":"writing-winning-business-proposals-third-edition-9780071742320","title":"Writing Winning Business Proposals, Third Edition","description":"\u003cp\u003e\u003cb\u003eWinning proposals that turn prospects into clients\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eBased on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, \u003ci\u003eWriting Winning Business Proposals\u003c\/i\u003e features proven strategies, along with worksheets and other tools that clearly show clients what they want and will easily seal the deal. \u003c\/p\u003e\u003cp\u003eThoroughly updated, the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eWriting Winning Business Proposals\u003c\/i\u003e features: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eWinning formula from top consultants proven to work for any proposal \u003c\/li\u003e\n\u003cli\u003eComplete step-by-step process, walking you through all the difficulties \u003c\/li\u003e\n\u003cli\u003eUp-to-date, user-friendly redesign with new worksheets and charts \u003c\/li\u003e\n\u003cli\u003eUpdates on fees and collaboration\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eIf you're seeking approval for projects, or want a client to buy, invest or do something, \u003ci\u003eWriting Winning Business Proposals\u003c\/i\u003e is the reference you need to get you to get them to do what you want.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Education\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/11\/2010\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071742320\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 311\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.12h x 7.40w x 0.81d\u003c\/p\u003e","brand":"Richard C. Freed, Shervin Freed, Joe Romano","offers":[{"title":"Default Title","offer_id":36634665123996,"sku":"9780071742320","price":28.05,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_f5ce4b4b-6baa-4290-80b3-571e68975594.jpg?v=1603837320","url":"https:\/\/pastforward.org\/products\/writing-winning-business-proposals-third-edition-9780071742320","provider":"Past Forward","version":"1.0","type":"link"}