{"product_id":"will-it-fly-how-to-know-if-your-new-business-idea-has-wingsbefore-you-take-the-leap-9780130462213","title":"Will It Fly? How to Know If Your New Business Idea Has Wings...Before You Take the Leap","description":"\u003cp\u003eWill your new business idea fly? Find out upfront, before you invest one dime  \u003ci\u003eWill It Fly?\u003c\/i\u003e introduces the first intuitive, practical tool for assessing and refining new business ideas. Fast, confidential, and reliable, it addresses 44 key elements of success, distilling experience from more than 200 business launches. Use it to fine-tune your idea... protect yourself and your investors... quickly evaluate multiple options... and dramatically improve your odds of success. Indispensable for every entrepreneur, investor, and advisor... even corporate planners and \"intrapreneurs\" \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e FT Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/04\/2003\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780130462213\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 328\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.01lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.06h x 6.10w x 0.69d","brand":"Thomas McKnight","offers":[{"title":"Default Title","offer_id":36634719092892,"sku":"9780130462213","price":23.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_65facc3c-a3e0-43fc-9fde-91b9a4e19b47.jpg?v=1603837472","url":"https:\/\/pastforward.org\/products\/will-it-fly-how-to-know-if-your-new-business-idea-has-wingsbefore-you-take-the-leap-9780130462213","provider":"Past Forward","version":"1.0","type":"link"}