{"product_id":"what-i-didnt-learn-in-business-school-how-strategy-works-in-the-real-world-9781422157633","title":"What I Didn't Learn in Business School: How Strategy Works in the Real World","description":"Meet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a strategy for exploiting a textile technology the company developed. \u003cp\u003e\u003c\/p\u003eJustin and his team deploy state-of-the-art strategy tools to analyze the attractiveness of potential markets for the technology. But they soon realize the tools don't help them grapple with the human side of strategy--including political forces swirling within HGS. Everyone involved in the engagement is biased and insecure, brilliant and hardworking, selfish and lazy, loyal and dedicated. \u003cp\u003e\u003c\/p\u003eJustin and his cohorts aren't \"real\"--What I Didn't Learn in Business School is a business novel. But they're realistic: they're just like us. Their story reveals the limitations of strategy tools and demonstrates tactics for navigating the messy, human dynamics that can make or break a company's strategy efforts. \u003cp\u003e\u003c\/p\u003eThis engaging book uses the power of story to present potent lessons for anyone seeking to excel at strategy management. It's a compelling read--whether you're an MBA grad struggling to apply what you learned or in the fray and eager to see what MBAs get wrong when they land in the real world.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/12\/2010\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781422157633\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 234\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.50w x 1.00d\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eReview Citations: \u003c\/strong\u003e\u003ci\u003eChoice\u003c\/i\u003e 03\/01\/2011\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 02\/01\/2011 pg. 89\u003cbr\u003e","brand":"Jay Barney, Trish Gorman Clifford","offers":[{"title":"Default Title","offer_id":36650352410780,"sku":"9781422157633","price":29.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_e2a44d17-014f-4f4a-bb43-f3695dc3d2eb.jpg?v=1603875066","url":"https:\/\/pastforward.org\/products\/what-i-didnt-learn-in-business-school-how-strategy-works-in-the-real-world-9781422157633","provider":"Past Forward","version":"1.0","type":"link"}