{"product_id":"what-happened-to-the-usmnt-the-ugly-truth-about-the-beautiful-game-9781629378572","title":"What Happened to the Usmnt: The Ugly Truth about the Beautiful Game","description":"\u003cp\u003e\u003cb\u003eA compelling account of the growth of soccer in America and an inside look at what it means to build a supportive and winning culture. \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003ePrior to the 2002 FIFA World Cup, the U.S. Men's National Soccer Team had won just four World Cup matches in 72 years. While the American women's team has made World Cup victories a regular expectation, the men failed to even qualify for the 2018 tournament. \u003c\/p\u003e\u003cp\u003eWhat happened to the USMNT? Columbia Business School adjunct professor and acclaimed author of The Real Madrid Way Steven Mandis turns his lens inward to examine what it will take for the U.S. men to achieve lasting success on the international stage. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e This meticulously researched, probing investigation challenges conventional wisdom and speaks to the importance of authenticity to cultivate an organizational identity. \u003cp\u003eIf the Italians have their cantenaccio, the Spanish their tiki-taka, the Dutch their \"total football,\" and the Brazilians their ginga, Mandis argues that cultivating a unique \"American way\" of soccer is not only possible but absolutely essential. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eOne need not be a soccer fan to appreciate Mandis' breakdown of what the USMNT has done successfully, where it has fallen short, and other successful teams it can emulate. \u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Triumph Books (IL)\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/18\/2021\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781629378572\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 384","brand":"Steven G. Mandis, Sarah Parsons Wolter","offers":[{"title":"Default Title","offer_id":39816642134197,"sku":"9781629378572","price":23.8,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_9424d4cc-de28-41fb-be82-c8fbb3e5666d.jpg?v=1618926542","url":"https:\/\/pastforward.org\/products\/what-happened-to-the-usmnt-the-ugly-truth-about-the-beautiful-game-9781629378572","provider":"Past Forward","version":"1.0","type":"link"}