{"product_id":"vernors-ginger-ale-9780738551852","title":"Vernor's Ginger Ale","description":"\u003cp\u003e\u003cb\u003eVernor's Ginger Ale has sparkling fizz, a unique taste, and a history that goes back before Coca-Cola, Pepsi, Hires, or Moxie.\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eAt over 140 years old, Vernor's is America's oldest continuously produced soft drink. Upon returning from the Civil War in 1866, James Vernor opened a pharmacy in Detroit. He also opened a barrel of ginger ale extract he had created before the war. He discovered the four years of aging had mellowed the taste to perfection. A new \"deliciously different\" flavor had been created, and Vernor's Ginger Ale was born. From a small drugstore in Detroit to a product enjoyed across America and Canada, Vernor's is a success story. Vernor's is the story of a small back-room product turned into a highly successful brand. Vernor's Ginger Ale takes readers on a journey from pharmacy to factory, from entrepreneur to franchised corporation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Arcadia Publishing (SC)\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/14\/2008\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780738551852\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 127\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.71lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.65w x 0.34d","brand":"Keith Wunderlich","offers":[{"title":"Default Title","offer_id":36641164001436,"sku":"9780738551852","price":21.24,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_dc574d17-7d49-413a-a057-02d69bd8e00f.jpg?v=1603853227","url":"https:\/\/pastforward.org\/products\/vernors-ginger-ale-9780738551852","provider":"Past Forward","version":"1.0","type":"link"}