{"product_id":"the-value-engine-a-complete-guide-to-customer-success-9781977288608","title":"The Value Engine: A Complete Guide to Customer Success","description":"\u003cp\u003eCustomer Success has become one of the most critical roles in modern business - yet many Customer Success Managers are still expected to figure it out as they go. The Value Engine is a practical, experience-driven guide designed to help both aspiring and seasoned CSMs build stronger customer relationships, prevent churn, and demonstrate real business value.\u003c\/p\u003e\u003cp\u003eWritten by a veteran Customer Success leader with more than a decade of hands-on experience, this book moves beyond theory and buzzwords. It provides clear frameworks, real-world examples, and actionable guidance covering the full customer lifecycle - from onboarding and proactive engagement to escalation management, retention, and long-term partnership.\u003c\/p\u003e\u003cp\u003eEach chapter combines clear narrative with practical tools, including case studies, checklists, and reflection exercises, making the book equally useful as a cover-to-cover read or an on-the-job reference. Readers will learn how to shift from reactive \"firefighting\" to proactive partnership, communicate value in business terms, and position themselves as trusted advisors within their organizations.\u003c\/p\u003e\u003cp\u003eIdeal for Customer Success Managers, Account Managers, and client-facing professionals in SaaS, MSPs, and service-based businesses, The Value Engine serves as both a field guide and a career-development resource. It is well suited for individual professionals, team training, and bulk purchase by organizations investing in customer retention and growth.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Outskirts Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/15\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781977288608\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 368\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.08lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.76d","brand":"Chris Campbell","offers":[{"title":"Default Title","offer_id":52302261584053,"sku":"9781977288608","price":23.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_cfc0ed57-817f-4967-93a8-38415d1135c4.jpg?v=1772552636","url":"https:\/\/pastforward.org\/products\/the-value-engine-a-complete-guide-to-customer-success-9781977288608","provider":"Past Forward","version":"1.0","type":"link"}