{"product_id":"the-ultimate-marketing-plan-target-your-audience-get-out-your-message-build-your-brand-9781440511844","title":"The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!","description":"\u003cb\u003eThe ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eLet's face it--the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. \u003cp\u003e\u003c\/p\u003eIn this new edition of his bestselling \u003ci\u003eThe Ultimate Marketing Plan\u003c\/i\u003e, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget. \u003cp\u003e\u003c\/p\u003ePacked with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Adams Media Corporation\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/18\/2011\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781440511844\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 240\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.64lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.49h x 5.56w x 0.64d","brand":"Dan S. Kennedy","offers":[{"title":"Default Title","offer_id":42547795853493,"sku":"9781440511844","price":13.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_13cc682c-d5ea-49e0-8276-c28cbb3df517.jpg?v=1670337320","url":"https:\/\/pastforward.org\/products\/the-ultimate-marketing-plan-target-your-audience-get-out-your-message-build-your-brand-9781440511844","provider":"Past Forward","version":"1.0","type":"link"}