{"product_id":"the-spotify-play-how-ceo-and-founder-daniel-ek-beat-apple-google-and-amazon-in-the-race-for-audio-dominance-9781635767445","title":"The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance","description":"\u003cb\u003eThe David vs. Goliath story of Spotify CEO and Founder Daniel Ek--who bet everything on disruptive innovation, and played the giants of Silicon Valley, the music industry, and the podcast world in his quest to build today's largest online source of audio\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Steve Jobs had tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry had blocked it time and again. Yet, on a summer's eve in 2011, the whiz kid CEO of a Swedish start-up celebrated his company's US launch. \u003cp\u003e\u003c\/p\u003e In the midst of the Apple-Android tech war and a music-label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shockwaves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with his \"freemium\" platform. \u003cp\u003e\u003c\/p\u003e Daniel Ek conquered the music streaming world. Yet the fight for complete audio dominance--music \u003ci\u003eand\u003c\/i\u003e podcasts--was far from over. \u003cp\u003e\u003c\/p\u003e In \u003ci\u003eThe Spotify Play, \u003c\/i\u003e journalists Sven Carlsson and Jonas Leijonhufvud draw upon hundreds of interviews, previously untapped sources, and in-depth reporting on figures like Mark Zuckerberg, Sean Parker, Steve Jobs, Taylor Swift, Jay-Z, Pony Ma Huateng, and Jimmy Iovine. They reveal how Spotify revolutionized the consumption of sound, with more than 50 million songs, a million-plus podcasts, and a user base expected to surpass 350 million in 2021.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Diversion Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/26\/2021\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781635767445\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.70lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 1.10d","brand":"Sven Carlsson, Jonas Leijonhufvud","offers":[{"title":"Default Title","offer_id":38027969626293,"sku":"9781635767445","price":20.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_d980a6de-0e4a-4541-9ee7-22cb18ad5a94.jpg?v=1609194247","url":"https:\/\/pastforward.org\/products\/the-spotify-play-how-ceo-and-founder-daniel-ek-beat-apple-google-and-amazon-in-the-race-for-audio-dominance-9781635767445","provider":"Past Forward","version":"1.0","type":"link"}