{"product_id":"the-soul-of-the-deal-creative-frameworks-for-buying-selling-and-investing-in-any-business-9781957588087","title":"The Soul of the Deal: Creative Frameworks for Buying, Selling, and Investing in Any Business","description":"\u003cb\u003e\u003ci\u003eThe Soul of the Deal\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003e effortlessly teaches unconventional transactional strategies that are radically changing the approach of business buyers and sellers, investors, CEOs, and entrepreneurs. Their origin? Selling encyclopedias door-to-door, following the Grateful Dead for a lifetime, and closing 400+ successful deals.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eHis music-fueled philosophy that people (not spreadsheets) are the epicenter of every business interaction took Marc from Silicon Valley to Shanghai as principal, advisor, or counsel, as well as to the Board of the Rock and Roll Hall of Fame. \u003cp\u003e\u003c\/p\u003eTangible takeaways--captured as \"Morgenstern's Maxims\" -- punctuate every chapter and are woven into vivid stories as much thriller as business book. \u003cp\u003e\u003c\/p\u003eThis entertaining and accessible book addresses the unchanging human, emotional, and tactical aspects of negotiating; stressing humor, real-time spontaneity and flexibility, empathy, and engaged listening as pathways to expanded negotiating and operating success. \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rodin Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/01\/2022\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781957588087\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256","brand":"Marc H. Morgenstern","offers":[{"title":"Default Title","offer_id":42389556789429,"sku":"9781957588087","price":24.64,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_8a69af0e-6a0e-4ab4-8fe2-a5784fc6ab7b.jpg?v=1663682100","url":"https:\/\/pastforward.org\/products\/the-soul-of-the-deal-creative-frameworks-for-buying-selling-and-investing-in-any-business-9781957588087","provider":"Past Forward","version":"1.0","type":"link"}