{"product_id":"the-real-business-of-blockchain-how-leaders-can-create-value-in-a-new-digital-age-9781633698048","title":"The Real Business of Blockchain: How Leaders Can Create Value in a New Digital Age","description":"\u003cp\u003eBlockchain is transforming business. What's your strategy? Forward-thinking organizations such as the Australian Stock Exchange, Equinor, the City of Austin, and dozens of others are exploring how blockchain can transform the way they create and seek value. Whether to streamline multi-party processes, create and trade new assets, or leverage artificial intelligence and the Internet of Things, blockchain enables entirely new business opportunities.\u003c\/p\u003e\u003cp\u003eThis is just the start. As blockchain is more widely adopted, it has the potential to radically reinvent the way companies and societies operate, as radical a paradigm shift as happened with the launch of the internet.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Real Business of Blockchain\u003c\/i\u003e is one of the first books on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau--both of Gartner, the world-renowned research and advisory company--will help you: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAssess how blockchain will impact your business by cutting through the hype and finding the real story\u003c\/li\u003e\n\u003cli\u003eExplore the value proposition that blockchain technologies offer\u003c\/li\u003e\n\u003cli\u003eMake smart near- and mid-term investments in your blockchain strategy\u003c\/li\u003e\n\u003cli\u003ePosition you and your organization in a new competitive landscape in the future\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTimely, visionary, and practical, \u003ci\u003eThe Real Business of Blockchain\u003c\/i\u003e cuts through the hype and helps you unlock the vast potential of this transformative and potentially world-changing technology.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/15\/2019\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781633698048\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.10w x 1.00d\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eReview Citations: \u003c\/strong\u003e\u003ci\u003eChoice\u003c\/i\u003e 02\/01\/2020\u003cbr\u003e","brand":"David Furlonger, Christophe Uzureau","offers":[{"title":"Default Title","offer_id":36663608279196,"sku":"9781633698048","price":27.2,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_83538252-67dd-49df-908a-d7c39cc148af.jpg?v=1603904693","url":"https:\/\/pastforward.org\/products\/the-real-business-of-blockchain-how-leaders-can-create-value-in-a-new-digital-age-9781633698048","provider":"Past Forward","version":"1.0","type":"link"}