{"product_id":"the-heart-of-marketing-love-your-customers-and-they-will-love-you-back-9781600375590","title":"The Heart of Marketing: Love Your Customers and They Will Love You Back","description":"This book is about marketing. But more important, this is a book about you, the soft sell marketer--your desire, as a service provider or care-giver, to market and sell your products and services online or off without compromising your personal or professional values. In short, it's about putting your heart into marketing. \u003cp\u003e This book: \u003c\/p\u003e\u003cp\u003e Validates the power of heart-to-heart connections that lead to emotional authenticity and marketing believability, taking sales beyond mere commercial transactions into long-term customer relationships; \u003c\/p\u003e\u003cp\u003e Presents the principle that Selling Is Spiritual Service, healing the split soft sell marketers often feel between spirituality and sales; \u003c\/p\u003e\u003cp\u003e Sheds light on the internal aspects of marketing beginning with integrity and ending with a balance between commerce and conscience. \u003c\/p\u003e\u003cp\u003e Will open and inspire your soft sell imagination, setting the foundation for you to understand and profit from the practice of soft sell marketing.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Morgan James Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2009\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781600375590\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 216\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.73lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.92h x 6.10w x 0.56d\u003c\/p\u003e","brand":"Judith Sherven, Jim Sniechowski","offers":[{"title":"Default Title","offer_id":42835606896821,"sku":"9781600375590","price":12.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_e67c63b2-6f62-47b2-9891-0b50b415d679.jpg?v=1681224056","url":"https:\/\/pastforward.org\/products\/the-heart-of-marketing-love-your-customers-and-they-will-love-you-back-9781600375590","provider":"Past Forward","version":"1.0","type":"link"}