{"product_id":"the-game-entrepreneur-9781452524474","title":"The Game Entrepreneur","description":"\u003cp\u003e ?The rules are ... there are no rules.? \u003c\/p\u003e \u003cp\u003e? Aristotle Onassis\u003c\/p\u003e \u003cp\u003eAn entrepreneur has to make a conscious decision to play or be played. It is the idea of consciously choosing to win or lose that nurtures the spirit of entrepreneurialism and heartens an unrelenting appetite for success.\u003c\/p\u003e \u003cp\u003eWinning is simply a matter of wanting to  Uncover the underlying constructs that work to create meaning in the world: \u003c\/p\u003e \u003cp\u003e? reinvent the way you perceive fear; \u003c\/p\u003e \u003cp\u003e? approach winning as a matter of perspective; \u003c\/p\u003e \u003cp\u003e? know that you are in the business of selling to humans.\u003c\/p\u003e \u003cp\u003eThis book is a step-by-step guide to building a brand, generating value around that brand and exchanging that value for money. The power to invent ideas is the essence of the The Game, Entrepreneur\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Balboa Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/02\/2014\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781452524474\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 150\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.34lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.32d","brand":"George Konstand","offers":[{"title":"Default Title","offer_id":42159440593077,"sku":"9781452524474","price":11.04,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_586f6b96-d420-4dbe-b427-f4bd549f7e75.jpg?v=1653967934","url":"https:\/\/pastforward.org\/products\/the-game-entrepreneur-9781452524474","provider":"Past Forward","version":"1.0","type":"link"}