{"product_id":"the-cycling-addiction-suffering-speed-and-the-search-for-meaning-on-two-wheels-9781399419178","title":"The Cycling Addiction: Suffering, Speed and the Search for Meaning on Two Wheels","description":"\u003cp\u003e'A tour de force' \u003cb\u003eANDY McGRATH\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e'Every cyclist will see a part of themselves in these pages. Honest, insightful and impossible to put down!' \u003cb\u003ePFEIFFER GEORGI\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e'Cavell interrogates our collective motivations to ride, race and suffer... [and] skilfully weaves evolutionary science, expert analysis, pro racing anecdotes\u003cb\u003e' BIKE RADAR\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e'Superb is scarcely an adequate description.' \u003cb\u003eTHE WASHING MACHINE POST\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003eFROM THE BESTSELLING AUTHOR OF \u003ci\u003eTHE MIDLIFE CYCLIST\u003c\/i\u003e - WHY WE SUFFER, WHY WE RIDE\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e'Make pain your friend' is the mantra of cyclists everywhere - but what lies behind our willingness to suffer? \u003cp\u003e\u003c\/p\u003eIn \u003ci\u003eThe Cycling Addiction\u003c\/i\u003e, bestselling author and bike-fit pioneer Phil Cavell takes you inside the mindset of riders who chase the edge. From weekend warriors to legends of the peloton, he explores the obsession with performance, pain and progression that defines the sport. \u003cp\u003e\u003c\/p\u003eThrough compelling stories and insights from leading thinkers and icons - including Philippa York, Chris Boardman, Sean Yates, Joe Pidcock and Tim Krabbé - Cavell uncovers the powerful psychological forces that drive us to push harder, ride faster and go further than we thought possible. \u003cp\u003e\u003c\/p\u003eProvocative, relatable and deeply insightful, this is a book about more than cycling: it's about ambition, identity and the addictive pursuit of improvement. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eRide fast. Be lucky. Stay humble.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e'Offers not just insight into what drives us to ride, but also a vocabulary for understanding when that drive becomes too much' \u003cb\u003eDR MICHAEL LIEBRENZ\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Sport\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/29\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781399419178\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.02w x 1.00d","brand":"Phil Cavell","offers":[{"title":"Default Title","offer_id":52933481660597,"sku":"9781399419178","price":20.4,"currency_code":"USD","in_stock":false}],"url":"https:\/\/pastforward.org\/products\/the-cycling-addiction-suffering-speed-and-the-search-for-meaning-on-two-wheels-9781399419178","provider":"Past Forward","version":"1.0","type":"link"}