{"product_id":"the-content-creator-handbook-9780143465225","title":"The Content Creator Handbook","description":"\u003cp\u003eEvery day, millions of videos are uploaded, but only a handful break through to the mainstream. What separates viral content from forgotten content? It's not luck. It's not talent--it's strategy. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIn this no-nonsense guide, Varun and Achina Mayya--creators of multiple successful YouTube channels and online businesses--reveal the strategies, tactics and insider knowledge that have helped them master the art and science of content creation.\u003cbr\u003eThe content will help you learn: \u003cul\u003e\n\u003cli\u003eWhy most content strategies fail, and how to craft one that works\u003c\/li\u003e\n\u003cli\u003eThe real way algorithms operate (and how to use them to your advantage)\u003c\/li\u003e\n\u003cli\u003eThe secret language of engagement that turns viewers into loyal fans\u003c\/li\u003e\n\u003cli\u003eProven methods to monetize without alienating your audience\u003c\/li\u003e\n\u003cli\u003eHow to avoid the most common pitfalls that trap content creators\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eYou can also go behind the scenes with guest experts Shirsh Bajpai and Martin Noronha as they dive deep into the technical aspects of video editing, production and more, and offer actionable insights that will immediately elevate your content.\u003cbr\u003eWhether you're a budding YouTuber, an entrepreneur or a seasoned creator looking to scale, this book is your blueprint for building a sustainable, impactful career in content creation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Ebury Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/11\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780143465225\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336","brand":"Varun Mayya, Achina Sirohi Mayya","offers":[{"title":"Default Title","offer_id":45111922262197,"sku":"9780143465225","price":23.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_05fdf442-dde5-4333-95cf-8915d61bb0a2.jpg?v=1739887587","url":"https:\/\/pastforward.org\/products\/the-content-creator-handbook-9780143465225","provider":"Past Forward","version":"1.0","type":"link"}