{"product_id":"the-big-one-how-we-must-prepare-for-future-deadly-pandemics-9780316258340","title":"The Big One: How We Must Prepare for Future Deadly Pandemics","description":"\u003cb\u003eAs bad as Covid-19 was, the next pandemic could be worse--but we have the tools to prepare, as revealed in this urgent, gripping warning by the \u003ci\u003eNew York Times\u003c\/i\u003e bestselling authors of \u003ci\u003eDeadliest Enemy\u003c\/i\u003e.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e The Covid-19 pandemic was the most devastating natural event of the last century, killing more than 7 million people around the globe, straining the fabric of societies internationally, and shaking the foundations of the global economy. And yet, as horrifying as the experience was, Covid-19 was not actually \u003ci\u003e\"the Big One\"\u003c\/i\u003e -- the dreaded potential pandemic that haunts the nightmares of epidemiologists and public health officials everywhere, and which will alter life across the world on every meaningful level unless we are ready to deal with it. Indeed, even as we learn to live with Covid-19 and continue to recover from its worst effects, the next pandemic is already lurking around the corner--and it may very well be worse. \u003cp\u003e\u003c\/p\u003e In \u003ci\u003eThe Big One\u003c\/i\u003e, founding director of the Center for Infectious Disease Research and Policy Michael T. Osterholm and Mark Olshaker examine past pandemics, highlighting the ways societies both succeeded and failed to address them; trace the Covid-19 pandemic and evaluate how it was handled; and look to the future, projecting what the next pandemics might look like and what must be done to mitigate them. Drawing on years of high-level research as well as cutting-edge analysis and an innovative hypothetical scenario threaded throughout each chapter, \u003ci\u003eThe Big One\u003c\/i\u003e is a gripping, comprehensive, and urgent wake-up call. Because Covid-19 was just a taste of what's to come. If we're going to survive the next big pandemic, we need to be prepared. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Little, Brown Spark\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/02\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780316258340\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 384\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eReview Citations: \u003c\/strong\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 05\/01\/2025 pg. 10\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 06\/23\/2025\u003cbr\u003e\u003ci\u003eKirkus Reviews\u003c\/i\u003e 07\/01\/2025\u003cbr\u003e","brand":"Michael T. Osterholm, Mark Olshaker","offers":[{"title":"Default Title","offer_id":51299227041973,"sku":"9780316258340","price":25.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_c48409b8-e6a8-45bd-b433-48113b3ee9c3.jpg?v=1751985831","url":"https:\/\/pastforward.org\/products\/the-big-one-how-we-must-prepare-for-future-deadly-pandemics-9780316258340","provider":"Past Forward","version":"1.0","type":"link"}