{"product_id":"stop-selling-let-them-buy-the-personality-playbook-9798899656316","title":"Stop Selling Let Them Buy - The Personality Playbook","description":"\u003cp\u003e\u003cstrong\u003eWhat if the secret to better sales isn't selling at all?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn today's fast-moving, hyper-distracted world, traditional sales tactics are broken. Buyers don't want pressure. They want trust. They don't want to be \"closed.\" They want to feel understood.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStop Selling, Let Them Buy - The Personality Playbook\u003c\/strong\u003e is a bold new playbook for sales professionals, business leaders, and entrepreneurs who are ready to ditch tired techniques and start building real connection. Whether you're closing enterprise deals or handling your very first pitch, this book will transform the way you engage buyers.\u003c\/p\u003e\u003cp\u003eAuthor and sales leader \u003cstrong\u003ePhilip Vivier\u003c\/strong\u003e introduces \u003cstrong\u003eThe Four Buyer Archetypes\u003c\/strong\u003e - the \u003cstrong\u003eSupporter\u003c\/strong\u003e, the \u003cstrong\u003eDriver\u003c\/strong\u003e, the \u003cstrong\u003eAnalyst\u003c\/strong\u003e, and the \u003cstrong\u003eConnector\u003c\/strong\u003e - and shows you how to identify each type quickly and tailor your approach to match. No pressure. No gimmicks. Just genuine, trust-first conversations that lead to better outcomes for everyone.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eYou'll learn how to: \u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpot decision-making personalities\u003c\/strong\u003e in emails, Zoom calls, and Slack messages\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAsk smarter questions\u003c\/strong\u003e that lower resistance and build rapport\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow up in a way that feels like a favor\u003c\/strong\u003e, not a push\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eUse AI tools without losing your human touch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKnow when to walk away\u003c\/strong\u003e - and why it often leads to stronger long-term results\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you're in B2B sales, customer success, consulting, or entrepreneurship, this book offers a proven framework to help people say yes - because they feel seen, supported, and confident.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eForget the script. Build trust. Show up like a human.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIf you're ready to stop selling and start connecting, \u003cem\u003eStop Selling, Let Them Buy - The Personality Playbook\u003c\/em\u003e is your guide to leading with empathy - and closing with clarity.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Staten House\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/02\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9798899656316\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 84\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.36lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.23d","brand":"Philip Vivier","offers":[{"title":"Default Title","offer_id":51990954049717,"sku":"9798899656316","price":13.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_0f28c878-6057-4829-84d9-cfcd105fab81.jpg?v=1762838477","url":"https:\/\/pastforward.org\/products\/stop-selling-let-them-buy-the-personality-playbook-9798899656316","provider":"Past Forward","version":"1.0","type":"link"}