{"product_id":"smash-the-funnel-the-cyclonic-buyer-journey-a-new-map-for-sustainable-repeatable-predictable-revenue-generation-9780999191392","title":"Smash the Funnel: The Cyclonic Buyer Journey--A New Map for Sustainable, Repeatable, Predictable Revenue Generation","description":"\u003cp\u003e\u003cstrong\u003eYour Sales Funnel Has a Fatal Flaw\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eThe sales funnel was invented over a century ago. No wonder it's not working like it used to  How can you drive company\u003c\/p\u003e\u003cp\u003erevenue in an age when customers hold all the power, the lines between sales and marketing have blurred, and business disruption is the norm?\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eFrom the authors of Fire Your Sales Team Today  comes another industry redefining guide to business success in the\u003c\/p\u003e\u003cp\u003e21st century: \u003cem\u003eSmash the Funnel.\u003c\/em\u003e Discover how to create an entirely new\u003c\/p\u003e\u003cp\u003erevenue strategy, whether your buyer is a corporation or consumer, an enterprise or entrepreneur.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Inc. Original\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/02\/2019\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780999191392\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 310\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.74lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.70d","brand":"Eric Keiles, Mike Lieberman","offers":[{"title":"Default Title","offer_id":36647277002908,"sku":"9780999191392","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_f3173360-4abb-41d1-99ff-b2c209ce14c8.jpg?v=1603866611","url":"https:\/\/pastforward.org\/products\/smash-the-funnel-the-cyclonic-buyer-journey-a-new-map-for-sustainable-repeatable-predictable-revenue-generation-9780999191392","provider":"Past Forward","version":"1.0","type":"link"}