{"product_id":"small-business-marketing-kit-for-dummies-9781118311837","title":"Small Business Marketing Kit for Dummies","description":"\u003cb\u003eHarness the power of marketing and watch your business grow\u003c\/b\u003e \u003cp\u003eHaving your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential.\u003c\/p\u003e \u003cp\u003eIf you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eUsing social media as a marketing tool\u003c\/li\u003e \u003cli\u003eCommunicating with customers\u003c\/li\u003e \u003cli\u003eFinancing a marketing campaign\u003c\/li\u003e \u003cli\u003eThe companion CD includes tools and templates to give you a jump-start on putting your new skills to work\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you're looking to give your small business' marketing plan an edge over the competition, Small Business Marketing Kit For Dummies has you covered.\u003c\/p\u003e \u003cp\u003eCD-ROM\/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e For Dummies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/04\/2012\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781118311837\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 384\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.29lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 7.44w x 0.77d","brand":"Barbara Findlay Schenck","offers":[{"title":"Default Title","offer_id":36648190050460,"sku":"9781118311837","price":25.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_7e618765-b678-4d23-8846-687968b3ebe6.jpg?v=1603869367","url":"https:\/\/pastforward.org\/products\/small-business-marketing-kit-for-dummies-9781118311837","provider":"Past Forward","version":"1.0","type":"link"}