{"product_id":"securing-your-business-developing-an-intellectual-property-strategy-for-growth-9783111673066","title":"Securing Your Business: Developing an Intellectual Property Strategy for Growth","description":"\u003cp\u003eIn today's fast-paced world, start-ups, scale-ups, and SMEs often find themselves navigating turbulent waters. These \"speedboat\" businesses, characterized by agility, innovation and limited resources, face unique challenges in securing their business models with adequate IP strategies. \u003c\/p\u003e \u003cp\u003eAn Cosaert's new book is a groundbreaking guide that equips those small companies with cost-effective tools to turn innovative ideas into scalable businesses, ready to thrive in a competitive landscape. \u003c\/p\u003e \u003cul\u003e \u003cli\u003eA forward-thinking approach to IP instead of a traditional, defensive one; \u003c\/li\u003e \u003cli\u003ePractical, cost-effective tools tailored to startups, scale-ups, and SMEs; \u003c\/li\u003e \u003cli\u003eA shift in mindset--from merely defending to strategically securing intellectual assets--that positions businesses for sustainable growth from the start. \u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003eAs an essential resource for entrepreneurs looking to transform ideas into thriving, future-proof enterprises, the book demystifies IP management, making sophisticated strategies accessible and affordable for everyone. Ultimately, it provides vital advice for speedboat businesses to navigate the challenges of growth and maintain competitiveness in their markets. \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e de Gruyter\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2025\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9783111673066\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 152\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.33d","brand":"An Cosaert","offers":[{"title":"Default Title","offer_id":52072273674421,"sku":"9783111673066","price":25.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_b08e9798-1998-4e40-85cd-a09f49d669e2.jpg?v=1764688316","url":"https:\/\/pastforward.org\/products\/securing-your-business-developing-an-intellectual-property-strategy-for-growth-9783111673066","provider":"Past Forward","version":"1.0","type":"link"}