{"product_id":"pocket-winners-how-to-develop-the-winning-mindset-to-create-standout-mobile-apps-9791224328421","title":"Pocket Winners: How to develop the winning mindset to create standout mobile apps","description":"\u003cp\u003e\u003cstrong\u003eWhy do some mobile apps win our time and attention, whilst most fade into obscurity?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn this new A.I. era when building an app has never been easier, why do so few companies create one that becomes truly indispensable?\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn Pocket Winners, Ivo Weevers - serial product builder whose mobile startup was acquired by Santander - reveals how the winners think differently through what he calls the \"Mobile Mindset\".\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIt is a framework of behaviours spanning five crucial levels: \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e1)\u003c\/strong\u003e Seeing differently\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e2)\u003c\/strong\u003e Proving promises fast\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e3)\u003c\/strong\u003e Obsessing about the funnel\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e4)\u003c\/strong\u003e Treasuring every detail\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e5)\u003c\/strong\u003e Navigating a non-mobile organisation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIvo cuts through buzzwords and abstract theory. He draws on 25 years of building his own mobile startup and creating and shipping products used by millions for scaleups and enterprises such as Natwest (banks), Pearson (education), Medtronic (medical), Ubuntu (operating systems), Mercedes (automotive), and Vodafone (mobile operators).\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003ePocket Winners is a practical guide for product managers, designers, engineers, marketers, business leaders, start-up founders, and anyone determined to make mobile a real engine of business success. With case studies from his own work and examples of leading apps such as Spotify, Instagram, and Strava, the book offers actionable approaches that you can apply to build apps that people don't just download but find indispensable in their daily lives.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Ivo Weevers\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/13\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9791224328421\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 166\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.58lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.45d","brand":"Ivo Weevers","offers":[{"title":"Default Title","offer_id":53514311925941,"sku":"9791224328421","price":15.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/9791224328421.jpg?v=1791903545","url":"https:\/\/pastforward.org\/products\/pocket-winners-how-to-develop-the-winning-mindset-to-create-standout-mobile-apps-9791224328421","provider":"Past Forward","version":"1.0","type":"link"}