{"product_id":"pick-me-breaking-into-advertising-and-staying-there-9780471715573","title":"Pick Me: Breaking Into Advertising and Staying There","description":"Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you're a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job and how to thrive once you're in and the pressure is on. \u003cp\u003eAuthors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative partners. In Pick Me, these industry leaders answer your toughest ad career questions, like: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eIs advertising right for me?\u003c\/li\u003e \u003cli\u003eHow do I build a killer portfolio?\u003c\/li\u003e \u003cli\u003eHow do I get an interview with the elusive creative director?\u003c\/li\u003e \u003cli\u003eShould I accept an unpaid internship?\u003c\/li\u003e \u003cli\u003eHow do I find the right partner?\u003c\/li\u003e \u003cli\u003eHow do I beat creative block?\u003c\/li\u003e \u003cli\u003eHow do I avoid burnout?\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003ePlus, fourteen industry superstars share their insights and explain how they broke into the business. You'll hear from Bob Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan, Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao.\u003c\/p\u003e \u003cp\u003eForget the clich s this is advertising as it really is. If you're hell-bent on making it, this informative guide will put you on track for a career in one of the most exciting businesses on the planet.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/01\/2005\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780471715573\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 216\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.08w x 0.65d","brand":"Nancy Vonk, Janet Kestin","offers":[{"title":"Default Title","offer_id":39397211111605,"sku":"9780471715573","price":18.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_ce0fbf9e-8b81-4c75-9fdf-f3b57d336eb0.jpg?v=1615295738","url":"https:\/\/pastforward.org\/products\/pick-me-breaking-into-advertising-and-staying-there-9780471715573","provider":"Past Forward","version":"1.0","type":"link"}