{"product_id":"no-lie-truth-is-the-ultimate-sales-tool-9780978732134","title":"No Lie: Truth Is the Ultimate Sales Tool","description":"Selling Power magazine says, \"To his powerful and famous clients, Barry Maher is simply the best sales trainer in the business.\" Sell far more, sell it faster, sell it easier. * Win customer trust instantly, by telling the whole truth about a product. * Transform negatives into powerful selling points. * Compare your product's shortcomings to a competitor's strength and come out on top. * Prove to your customers how perceived negatives translate into superior performance and greater satisfaction. And what does Selling Power say about NO LIE: TRUTH IS THE ULTIMATE SALES TOOL? They call it \"a bestseller waiting to be discovered.\" Discover it today.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Barry Maher \u0026amp; Associates\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/03\/2006\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780978732134\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.44d","brand":"Barry Maher","offers":[{"title":"Default Title","offer_id":36646187106460,"sku":"9780978732134","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_484a61f3-41f0-4af4-83c1-eda12074c8b2.jpg?v=1603863380","url":"https:\/\/pastforward.org\/products\/no-lie-truth-is-the-ultimate-sales-tool-9780978732134","provider":"Past Forward","version":"1.0","type":"link"}