{"product_id":"marketing-phrase-book-9780968085394","title":"Marketing Phrase Book","description":"The Marketing Phrase Book is a comprehensive thesaurus of marketing phrases. This huge, one-stop resource is designed to help everyone with a product, service or idea to sell create dynamic promotional material quickly and easily. Thousands of positive, action-oriented phrases are organized by key word in easy-to-use bulleted lists with cross-referencing and rich alternative word choices. At 436 pages, the book is loaded with specialized bonus sections dealing with Telemarketing, the Internet and Technology, Contests and Sweepstakes, Saying Thank You, Power Words, Color Names, Envelope Teasers and much, much more. The book also acts as a giant idea bank designed to spark fresh new marketing concepts adaptable to all needs and media, including the Web. The priceless core vocabulary of selling is finally all in one place - at the fingertips of anyone who wants to make their profits grow.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Hamilton House (Canada)\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2009\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780968085394\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 436\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.28lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.89d","brand":"Gail Hamilton","offers":[{"title":"Default Title","offer_id":52146979373237,"sku":"9780968085394","price":42.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_a003c8c7-ac22-4937-b879-71882dcfe4cc.jpg?v=1767678302","url":"https:\/\/pastforward.org\/products\/marketing-phrase-book-9780968085394","provider":"Past Forward","version":"1.0","type":"link"}