{"product_id":"managerial-economics-concepts-and-principles-9781606495698","title":"Managerial Economics: Concepts and Principles","description":"\u003cp\u003e\u003cb\u003eEconomic thinking belongs in every manager's toolkit.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eManagerial Economics\u003c\/i\u003e shows how sound economic reasoning leads to better business decisions across operations, marketing, finance, and strategy. Far from being an abstract academic exercise, economics provides a practical framework-and a shared language-for understanding how firms operate and compete within their markets.\u003c\/p\u003e\u003cp\u003eThis concise text applies core principles of microeconomics to real-world business decisions. Using clear conceptual models, it explains the essential relationships among price, cost, revenue, output, and profit, while introducing key ideas from consumer demand, production, market structure, and competition. The book also explores why firms grow, how large organizations can be structured more effectively, and when market regulation is necessary.\u003c\/p\u003e\u003cp\u003eThe second edition updates classic managerial economics with timely examples and emerging issues such as stakeholder capitalism, disruptive technologies, and industrial policy. Written with minimal mathematics and maximum clarity, \u003ci\u003eManagerial Economics\u003c\/i\u003e equips readers with practical insight into how businesses and markets function-and how they can function better.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Business Expert Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/18\/2026\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781606495698\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 166\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.51lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.35d","brand":"Donald N. Stengel","offers":[{"title":"Default Title","offer_id":52537389383861,"sku":"9781606495698","price":27.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/files\/img_22fec9e4-fa39-4b4f-957d-88fa5d6bc202.jpg?v=1779169330","url":"https:\/\/pastforward.org\/products\/managerial-economics-concepts-and-principles-9781606495698","provider":"Past Forward","version":"1.0","type":"link"}