{"product_id":"knock-em-dead-cover-letters-cover-letters-and-strategies-to-get-the-job-you-want-9781440596186","title":"Knock 'em Dead Cover Letters: Cover Letters and Strategies to Get the Job You Want","description":"\u003cb\u003eCover letters that get noticed, get read, and get the interview \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e In the newest edition of his classic cover letter guide, job search expert Martin Yate shows you how to dramatically increase your chance of landing an interview. The key, as Yate explains, is to use language drawn from the job posting itself, words that will send your application to the top of database searches. In this completely updated guide, you'll find numerous sample cover letters, along with Yate's tried and proven methods to: \u003cul\u003e\n\u003cli\u003eDetermine relevant keywords to get attention--and use them effectively\u003c\/li\u003e\n\u003cli\u003eClearly display your personal brand and the transferable skills you bring to the job\u003c\/li\u003e\n\u003cli\u003eFind the right contact information that gets your material in front of decision-making managers and recruiters\u003c\/li\u003e\n\u003cli\u003eUse social media sites such as LinkedIn to create an effective online profile and build professional and personal networks\u003c\/li\u003e\n\u003c\/ul\u003eWith Martin Yate's expert advice, you'll create unique and compelling cover letters that will grab employers' attention and get you in the door\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Adams Media Corporation\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/04\/2016\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781440596186\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 7.90w x 0.70d","brand":"Martin Yate","offers":[{"title":"Default Title","offer_id":36651039031452,"sku":"9781440596186","price":13.59,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_64d9d8fb-4185-4854-a482-60ee53334083.jpg?v=1603876694","url":"https:\/\/pastforward.org\/products\/knock-em-dead-cover-letters-cover-letters-and-strategies-to-get-the-job-you-want-9781440596186","provider":"Past Forward","version":"1.0","type":"link"}