{"product_id":"imagine-reading-this-book-how-mental-pictures-influence-your-decisions-9781733978958","title":"Imagine Reading This Book: How Mental Pictures Influence Your Decisions","description":"\u003cp\u003eYou just asked yourself: \u003cem\u003eHmm, should I read the description for this book? \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAnd...here you are...reading the description. So, how did you make this decision? How do you make \u003cem\u003eany\u003c\/em\u003e decision? \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book reveals the answer: Mental pictures. Before you make a decision, you imagine the outcome. If this image feels vivid and pleasant, then you proceed with it. Using this knowledge, you can influence decisions by tweaking those mental pictures. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eImagine Reading This Book\u003c\/em\u003e exposes a fascinating quirk of the human mind, while offering practical (and unusual) techniques to influence any decision in life and business.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kolenda Group LLC\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/05\/2020\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781733978958\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 180\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.41d","brand":"Nick Kolenda","offers":[{"title":"Default Title","offer_id":36667938832540,"sku":"9781733978958","price":12.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_64ba2746-43d4-40a7-9d58-2ecce09c4f95.jpg?v=1603916220","url":"https:\/\/pastforward.org\/products\/imagine-reading-this-book-how-mental-pictures-influence-your-decisions-9781733978958","provider":"Past Forward","version":"1.0","type":"link"}