{"product_id":"how-to-talk-to-customers-9780787987527","title":"How to Talk to Customers","description":"Filled with case studies and anecdotes, \u003ci\u003eHow to Talk to Customers\u003c\/i\u003e demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their \u003cb\u003eMAGIC\u003c\/b\u003e customer service training program. \u003cb\u003eMAGIC, \u003c\/b\u003e which stands for \u003cb\u003eM\u003c\/b\u003eake \u003cb\u003eA\u003c\/b\u003e \u003cb\u003eG\u003c\/b\u003ereat \u003cb\u003eI\u003c\/b\u003empression on the \u003cb\u003eC\u003c\/b\u003eustomer, can help anyone become the type of communicator that makes their customers feel special. \u003cp\u003eFor more on this book, visit www.howtotalktocustomers.com\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Jossey-Bass\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/30\/2007\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780787987527\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 224\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.10lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 7.10w x 0.80d","brand":"Diane Berenbaum","offers":[{"title":"Default Title","offer_id":40793377964213,"sku":"9780787987527","price":22.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0473\/0804\/6492\/products\/img_f3fb9e77-0799-4ed0-beef-5b0fd83916c4.jpg?v=1629204866","url":"https:\/\/pastforward.org\/products\/how-to-talk-to-customers-9780787987527","provider":"Past Forward","version":"1.0","type":"link"}